Writing articles for publication on-line is the most efficient no out-of-pocket cost method of marketing I know. You have the opportunity to show other people your knowledge in an area of interest. When the audience finds the article helpful, he or she will frequently click on your link in the resource box to discover what else you have to share. You, the author of the article, then have a lead to send follow-up email messages to sell your product or service.
The Power associated with Keywords
The reader found your article by doing a keyword search on among the search engines. Even if the search was upon EzineArticles or similar article submission sites, what you wrote has been discovered. Using the correct keywords in what a person write will give your article a better chance of being found. To write within an informative manner, you not only wish to have good keywords, you also want to write naturally. If you do article marketing by stuffing your piece with the same key phrase repeatedly, your writing sounds stilted and artificial.
Using a Keyword Denseness Tool
Your best article marketing distribution sites limit the density of keywords in the articles they accept. For instance, EzineArticles allows the keyword to appear twice per every hundred words of your piece. If your submission includes 400 words, you may use the keyword, and that includes long-tailed ones (phrases), 8 times throughout the article.
When I write, I simply write. I don’t focus on what words I use. I have the subject in mind, a basic outline, and then let the fingers fly over the keyboard. I usually aim for a piece between 500 plus 700 words. I want it to become long enough to be informative, but not such a long time that people lose interest.
After I finish writing, I then copy and past my piece into a keyword density tool. You can find a free one by placing the term “keyword density tool” in your search engine. The one I use lets you filter the responses by words of a certain length or phrases consisting of a specific number of words. I begin with phrases of four letters and I desire the keyword density tool to find phrases one, two, three plus four words long.
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If a term has more than the accepted number of occurrences, I begin to rewrite or take out the thesaurus and look for synonyms. If the word or term isn’t utilized enough, I look for places in order to insert it as long as the composing isn’t awkward.
I just checked the keyword density on this piece. Since i have want this piece to be regarding 500 words, I know I can make use of the word “article” and “keyword” two more times, once more now. That will lets me know I need to pay out particular attention to how I close this particular piece so that I choose my phrases wisely.
If you focus on your creating to first be informative, you can adjust it for keywords once you finish. You’ll then have an post which is excellent for marketing and will catch the eye of a prospect. You need to educate, not sell. That way you establish trust and people are more likely to buy from you.